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The
Story

... Operations don’t have to feel heavy. With the right structures in place, business moves with ease and intention.

The name is its philosophy.

Whisky for discernment and depth. The confidence to know what matters and how to savour it.

White Paper for clarity and structure. The feeling of opening a brand new notebook on that first crisp page. The focus to begin something fresh and exciting.

Together, they represent an approach that is calm, deliberate, and enduring. Work that compounds. Decisions that stand. A way of doing business that creates freedom, gives time back, and shifts focus to what really matters.

This is Whisky & White Paper. Operations management that evolves with you and your business..

Whiskey & White paper began with a simple idea...

I’ve always been business-minded, and helping friends simplify things in their businesses just came naturally. It took turning forty to finally shake off the imposter syndrome and turn it into something real.

What made you start Whisky & White Paper?

What part of the work do you love most?

That moment when it all feels lighter. It’s easier, smoother and flowing effortlessly. That point in time when my clients have the time to focus on what matters, whether that means pushing the business forward or spending more time with their friends and family. It feels amazing to be able to give my clients the gift of time and the freedom that brings.

How would you describe your approach to business operations management?

Keep it simple. Make it flow. Focus on what really matters. It’s all in the details. Small, consistent changes that compound over time into something bigger. That’s where the magic is.

Charlie

Q&A WIth the founder

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Whisky (preferably a single malt Scotch) is my go-to drink. Neat, intentional and never rushed. It mirrors the way I work. No excess, just clarity and focus.

The name came from a conversation over whisky at The Ivy with a dear friend. We were talking business and she reminded me not to force it, that the right name would drop in when I least expected it. She paused and said, almost offhand, “something like Whisky & White Paper.”

I knew instantly. It captured everything. The refinement of a single malt Scotch and the promise of a fresh page in a crisp new notebook.

We laughed about the week before, when that philosophy had already shown itself. On a Friday evening, sitting on a beautiful terrace with a whisky in hand, soaking up the last of the summer sun. A stranger approached our table, later telling me she felt drawn to talk to me. At the time, she asked what I did. When I explained my operations management approach, her reply was immediate:

“Oh my god, I NEED you.”

She became my first non-friend client and still loves to tell people how we met.

Looking back, that moment confirmed what this name represents:

Simplicity works. Clarity matters. The right person at the right time changes everything.

Whisky & White Paper was officially born, and I could not be happier.

Why Whisky & White Paper?